No matter whether you are a blogger or a webmaster of a business website, as long as you are hoping for a higher exposure rate, then you will need to optimize your website for search engines. This is because doing SEO on your website is the best way to obtain a large amount of visitors to your site quickly. However, if you are a newbie to the term, you may fall into the wrong practices and actually will do harm to your website. Therefore, I am going to present some top SEO mistakes Beginners Often Make in Business.
Using too many flash and other scripts : From my point of view, this is a very common but a biggest mistake that a SEO beginner will take. For many website owners, they try their best to make their website appealing with flash page, which are not optimized for search engine to crawl. Since there are little content for search engine to index your first loading page, the search engine will have no interested in your website and rank your page lowly. Although, using flash can make your website look more appealing, it is advised that you should make up your flash page with some text and graphics that optimized correctly for the search engine so that the search engine will be able to read and index your content.
Forget to put the ALT tags on your images : ALT tags were originally created to describe an image that is hard or even not able to be accessible because of the poor internet connections. Even though that your web connection is much better today, it is also a helpful to use ALT tags in your images because it will increase your SEO result. Remember to contain some keywords in your ALT tags, since they are readable both to human being and search engine crawls.
Stuff your content with too many keywords : Though, keyword strategy is the basic way to target for a higher SEO result, the truth is that if you stuff too many keywords in your content you will cast yourself into a messy situation: the search engine robots will decrease your page ranking if they considered your page is filled up with an over-abundance of keywords; your audience will stop further reading your articles since they are of little values to them, what even worse, they will never come again and your time, efforts will be sucked down to the drain. I have come across much such kind of websites and the minute I arrive there I simply leave away from it immediately.
Steal others content for your website : Stop yourself from being a copycat. Plagiarizing content from other websites may not be noticed by some humans but not all the visitors. And search engine robots are wise enough to distinguish which is original content and which is a duplicate one. Duplicate content might satisfying yourself for your laziness to create unique content for your website, while it is not conducive to your page ranking.
Overlook the search engine guidelines : You should read the search engine guidelines carefully and avoid using any SEO practices that are considered bad or fraudulent or else you will be punished by the search engine. Remember to read the major search engine guidelines constantly. For instance, the search engine giant, Google search will changes its search engine algorithm constantly and if you have not comply to the principles set forth there your website’s ranking will be affected.
Final tip : In order to execute your online business successfully, you should conduct good SEO and avoid bad SEO practices. SEO in Auckand is not something that could accomplish overnight. It requires continuous research, trial and practice. You need to keep persist and change some strategies if necessary.
Stecy Davis offers affordable SEO Auckland services and she takes pride in delivering quality internet marketing services to give your business a competitive advantage and make it ready to outshine your competitors.
If you are disappointed about your online presence, then Auckland SEO Professionals can help you increase your business online visibility. We can get your business to the first page results.